This one of the largest retailers notes a “return of consumer confidence and trust” after a difficult past year, which was remembered by all the problems associated with the global financial crisis. Thus, DDF sales in the period from January to March of this year amounted to 1.1 billion dirhams (US $ 300.5 million).
Perfumes and gold still top the list of sales in the duty free zone. In particular, perfumery sales increased by 23% this year and amounted to 150 million dirhams (US $ 40.9 million), gold - by 22% and amounted to 123 million dirhams (US $ 33.6 million). In the first quarter, sales of confectionery products increased by 20% and reached 87 million dirhams (US $ 23.7 million), electronic goods - by 15% and reached 80 million dirhams (US $ 21.8 million), wall and wrist watches - by 41%
